Product Competitive Benchmarking
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Competitive Benchmarking

By STR part of CoStar Group
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Unmatched Data Quality and Participation

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Sarah DuignanDirector of client relationships
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Overview

Launch year

1985

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Compatible integrations

16

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Last Updated

21 Mar 2025

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Description

STR Global's Competitive Benchmarking offers robust analytics to evaluate a property's performance against competitors, empowering informed decision-making and strategic planning. Ideal for various businesses in the hospitality sector, including independent hotels, chains, and travel management companies, this tool aids in optimizing operations and enhancing market competitiveness. With its standalone functionality, it seamlessly integrates into existing systems, eliminating the need for complex integrations and ensuring quick and hassle-free implementation for users.

Details

Infrastructure detailsCloud, Multi-Property
Support languagesEN
CategoryBusiness intelligence
SubcategoryCompetitive Benchmarking
Integrations
IndustryHospitality
This solution is suitable for:Enterprise hotel chains, Medium and small hotel groups, Independent hotels, Resort properties, Airport hotels, Serviced apartments and extended-stay properties, Hostels and budget accommodations, Vacation rental and short stay rental management companies, Hospitality management companies, Asset management companies, Conference centers and event spaces, Restaurants, cafes and retail

Screenshots, videos and other resources

Product features

Dashboards, Analytics and Reporting

Corporate Reporting
Custom Dashboards
Custom Reports
Daily Reporting
Dashboarding And Data Visualization
Market Insights Reporting
Reporting And Analytics
Sales Analytics
Sales Data
Performance Reporting

Competitor Benchmarking

Competitor Strategy Monitoring
Room Rate Comparison
Competitor's Weekly Calendar
Competitor Market Segment Mix Reporting

Data Intelligence And Analysis

48 months Historical Data Analysis
Demand Calendar For Next 365 Days
Demand Heatmap
Expense Analysis
Future Market Demand Data
Historical Trend Analysis
Hotel Search Data
Market Demand Pulse
Revenue Analysis
Segmented data with Different Time Periods
Market Segments Analysis (Discount, Leisure, Groups, Corporate, Retail, Government, Wholesale)

Integration, Connectivity And APIs BI

Optimization BI

Data mapped to the 11th edition of the USALI
Excel Export
Market On-The-Books (OTB) Data (if supported)
Multi-Currency Support
On the Books (OTB) Comparisons
Real Time Data Collection
Workflow Automations

Business Intelligence

Calendar View
Create Custom Reports On The Fly
Net Revenue KPIs
Performance Data
View Key Performance Indicators Across Portfolio Of Properties
Occupancy On-The-Books (OTB) Data (if supported)
Market Segments Analysis (Discount, Leisure, Groups, Corporate, Retail, Government, Wholesale)
Pickup Analysis
Net revenue reporting
NetRevPAR and profit dashboards

Forecasting BI

Demand Pace Analysis
Five-Year Forecasting
Future Market Demand Data

Meeting And Events Intelligence

Support Level

Local / Regional Support in Middle East and Africa
Office Hours Online Support
Chat
E-Training / Online Training
Dedicated Account manager and Implementation Manager
Dedicated customer success manager
Dedicated onboarding specialist
Webinars and courses
Self service onboarding tool
In-product help and walk throughs

Integrations

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Atomize RMS

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Vendor: AtomizeCategory: Commercial and distributionSubcategory: Revenue Management System (RMS)
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OPERA 5 Property Management (PMS)

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Vendor: Oracle HospitalityCategory: Hospitality operationsSubcategory: Property Management System (PMS)
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OPERA Cloud Property Management (PMS)

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Vendor: Oracle HospitalityCategory: Hospitality operationsSubcategory: Property Management System (PMS)
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Horizon Distribution

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Vendor: ShijiCategory: Commercial and distributionSubcategory: Connectivity / Integration Platforms
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Daylight PMS

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Vendor: ShijiCategory: Hospitality operationsSubcategory: Property Management System (PMS)

AI Native

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IDeaS G3 RMS

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Vendor: IDeaS - a SAS CompanyCategory: Commercial and distributionSubcategory: Revenue Management System (RMS)
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IDeaS SmartSpace

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Vendor: IDeaS - a SAS CompanyCategory: Business intelligenceSubcategory: Business Intelligence Tools (BI)
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IDeaS RevPlan

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Vendor: IDeaS - a SAS CompanyCategory: Business intelligenceSubcategory: Business Intelligence Tools (BI)

AI Native

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IDeaS Optix

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Vendor: IDeaS - a SAS CompanyCategory: Business intelligenceSubcategory: Business Intelligence Tools (BI)

AI Native

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IDeaS Function Space Revenue Management

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Vendor: IDeaS - a SAS CompanyCategory: Commercial and distributionSubcategory: Revenue Management System (RMS)

AI Powered

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Duetto GameChanger

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Vendor: DuettoCategory: Commercial and distributionSubcategory: Revenue Management System (RMS)
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HotelIQ

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Vendor: HotelIQCategory: Business intelligenceSubcategory: Business Intelligence Tools (BI)
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Hotel Asset Reporting

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Vendor: FairmasCategory: Business intelligenceSubcategory: Business Intelligence Tools (BI)
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Revenue Planning & Analytics by Fairmas

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Vendor: FairmasCategory: Business intelligenceSubcategory: Financial planning and reporting
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FairPlanner by Fairmas

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Vendor: FairmasCategory: Business intelligenceSubcategory: Financial planning and reporting
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Concept Spa & Leisure

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Vendor: ShijiCategory: Hospitality operationsSubcategory: Spa / Golf / Club management software

Technical specifications

Specifications
Configurations

The onboarding process for STR Global's Competitive Benchmarking begins with a thorough consultation to understand your business needs and goals. Our expert team then guides you through the setup process, ensuring seamless integration with your existing systems and data sources. Training sessions are provided to familiarize your team with the platform, and ongoing support is available to address any questions or issues that may arise, ensuring a smooth transition and optimal utilization of our benchmarking solutions.

Scalability

STR Global's Competitive Benchmarking solution offers scalability to meet the diverse needs of businesses across the hospitality industry. Whether you operate a single independent hotel or manage a global chain, our platform scales effortlessly to accommodate your growth. With flexible subscription options and customizable features, you can tailor the solution to align with your evolving requirements. Our robust infrastructure ensures reliable performance even as your business expands, providing consistent insights and analysis to drive strategic decisions at any scale.

Fee structure

Price Per User
Pricing:

STR Global's Competitive Benchmarking pricing model is tailored to suit the needs of diverse businesses in the hospitality industry. We offer flexible subscription plans based on factors such as the number of properties, the level of detail required, and additional customization options. Our transparent pricing structure ensures affordability and scalability, allowing businesses of all sizes to access valuable competitive insights without compromising on quality or functionality. Contact our sales team to discuss pricing options tailored to your specific requirements and budget.

Buyers

FAQs

How can my hotel participate with STR?

How does STR collect data?

How does STR forecast markets?

What data does STR collect from hotels?

Where can I find participation list for my country?

Are training resources available?

Can I automate my data on STR?