Product ASA HOTEL
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ASA HOTEL

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By ASA Hotelsoftware
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Numerous opportunities to improve the daily hotel life

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Overview

Launch year

1989

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Compatible integrations

9

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Last Updated

24 Jul 2025

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Description

ASA Hotelsoftware is a hotel management solution designed to streamline operations and enhance guest experiences. With its user-friendly interface and robust features, ASA Hotelsoftware is perfect for independent and business hotels, chains, small groups, and travel management companies looking to optimize their business processes.


One of the unique selling points of ASA Hotelsoftware is its integrated modules, which cover all aspects of hotel management—from reservations and check-ins to housekeeping, payments and billing. This all-in-one solution eliminates the need for multiple software systems, saving time and increasing efficiency for hotel staff.

Another key advantage of ASA Hotelsoftware is the flexibility in data storage. Customers can choose whether they prefer a cloud-based solution or to store their data locally on-premises. Regardless of the chosen setup, both options offer access to the same modern web-based user interface, ensuring an intuitive and consistent user experience.


Ideal for hotels of all sizes, ASA Hotelsoftware can be easily integrated with various third-party systems such as online booking platforms, key-card systems, accounting software etc. This seamless integration ensures a smooth transition and enhances the overall functionality of the software.

Details

Infrastructure detailsStand-alone, Cloud, Open API, Multi-Property, Add-on to a res system
Support languagesEN
CategoryHospitality operations
SubcategoryProperty Management System (PMS)
Integrations

To ensure that your hotel is networked with all external programs and systems, ASA offers countless interfaces. From the connection to guest correspondence systems, reservation portals and accounting tools to in-house systems such as e-charging stations and intelligent heating systems. 

IndustryHospitality
This solution is suitable for:Medium and small hotel groups, Independent hotels, Resort properties, Hostels and budget accommodations, Vacation rental and short stay rental management companies

Product features

API connectivity and integrations

Back Office Management and Administration

Customer Data Management

Reservations and front desk operations

Room And Rates Management

Group Block Management

PMS Finance and accounting

Enterprise functionality

Customer data and guest profiles

Guest communication

PMS Security And Compliance

Availability calendar

PMS Sales and Catering Module

System performance and hosting

PMS reporting and analytics

Integrated booking engine

Support Level

Integrations

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Technical specifications

Specifications

ASA Hotelsoftware offers flexible deployment models to meet individual customer needs:


  • Cloud Deployment: Data is hosted in a secure ASA-managed cloud environment.
  • On-Premises Deployment: Customers can choose to store and manage their data locally within their own IT infrastructure.


Regardless of the deployment option, ASA provides a modern, web-based user interface. This ensures that the software can be accessed device-independently—whether via desktop, tablet, or smartphone—allowing hotel staff to work mobile and location-independent with the full feature set of ASA Hotelsoftware.

Configurations

At ASA Hotelsoftware, our onboarding process is designed to ensure a seamless transition for your hotel management team. Upon engagement, clients receive personalized training sessions tailored to their specific needs, along with comprehensive resources and support documentation. Our dedicated onboarding specialists guide you through system setup, data migration, and software integration, ensuring all functionalities are effectively utilized. Ongoing support is readily available, fostering confidence in using our innovative solutions for your hotel operations.

Scalability

ASA Hotelsoftware is designed with exceptional scalability to accommodate the needs of hotels of all sizes, from boutique establishments to large chains. Our platform seamlessly adjusts to increased operational demands, enabling users to expand their services without sacrificing performance or efficiency. With robust integration capabilities and real-time data analytics, ASA Hotel empowers hotel management to optimize resources, streamline processes, and enhance guest experiences, ensuring sustainable growth and adaptability in an ever-evolving market.

Fee structure

Pricing:

Pricing details available upon request directly from the vendor

Buyers

FAQs

How time-consuming is it to switch from my old hotel software to ASA?

Before changing the hotel software, our ASA experts work with your team to analyze the workflows in the business and which systems (e.g. cash register system, key systems, etc.) are already in use and should be connected. As a rule, existing data can simply be transferred so that, for example, no customer data is lost during the changeover. Our ASA experts prepare the software in advance so that the deployment in live operation runs optimally. How Hotel NIDUM in Seefeld experienced the system change can be read here. For all existing ASA customers who are interested in the new web-enabled interface of ASA: The upgrade can be activated by the ASA partner with just a few clicks and without interrupting operations.

How time-consuming is it to switch from my old hotel software to ASA? What is the process like from initial contact to going live?

Depending on the requirements of the operation, the process from initial contact to live connection can be very fast or more detailed based on accurate operational analysis. In the second case, the process can be outlined as follows: 1. get in touch Request from the company First exchange of information by mail or phone with our ASA experts Appointment for an online demo presentation or also presentation on site 2. project start Analysis of the existing tech stack and processes in the hotel, from which a target concept is developed. Comprehensive hotel IT consulting 3. installation Preparation: data export from the "old program" and preparation of the data for import, preparation of the database with creation of categories, rooms, price lists, VAT codes, etc. (this data can of course be changed or extended by the user at any time). Connection to existing hotel IT systems Depending on the size of the hotel, ASA experts also provide on-site support for the live connection of the Systems . 4. know-how Even before going live, individual online training or on-site training is provided. During the trainings, the establishments have the option to either have all employees participate or to focus on the training of previously defined key users.for all autodidacts, there is the "help" in the ASA hotel software or instructional videos from our ASA experts. 5. help & support Support is a top priority for ASA. The ASA experts are made up of hotel all-rounders and IT specialists and are available to ASA users 365 days a year. Our users and our ASA experts maintain long-standing relationships and usually know each other personally. 6. update contract for the latest ASA hotel software version All ASA customers receive regular updates with new features, tools and functionality. The updates are also important to keep up with the legal framework. To ensure that all users are also aware of the latest features, update consultations and training are provided, as well as an update newsletter with explanations and graphics.

Is ASA HOTEL Multi Property capable?

Distributed hotel locations merge with ASA HOTEL to form a common strategic unit. Depending on the orientation and management of the operations, there are various options for multi-property management in ASA HOTEL : 1. all hotels are managed as independent businesses, but access a central guest database. 2. in the case of strongly networked operations, the hotel software can also be configured in such a way that all rooms of all operations are managed in a common room plan. Evaluations, key figures and reports can be generated on the basis of the individual establishment or also as a total for all establishments. The multi-property management of ASA HOTEL is used by hoteliers who manage several houses/operations as well as by companies that take care of the central management of vacation homes of various owners.

Can I count on ASA for the long term?

The hotel software market is very volatile, as the comparison of hotel software studies by Heilbronn University shows. ASA has been around since 1989, from the very beginning we have focused on the development of hotel software, from DOS to Java and now in 2023 ASA HOTEL with a new interface, cloud and web-enabled. And we are far from finished. We are a mixed team of experienced and young motivated developers, product managers, data scientists and hotel management all-rounders. The generation change has been completed and we are focusing on long-term, organic and healthy growth. We deliver what we promise.