
Lobby
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Description
Lobby is an AI-powered booking automation platform designed to streamline complex reservation workflows for hotels and hospitality businesses. It automates the entire booking journey, from handling incoming enquiries and checking real-time availability and contracted rates to generating quotations, managing group bookings, processing amendments, and following up with customers. Its key differentiator is its ability to handle complex B2B and group booking requests while significantly reducing manual work and response times, with flexible human approval or fully automated workflows.
Lobby is ideal for independent hotels, hotel groups, multi-property operators, hotel management companies, and reservation centres handling high volumes of group, corporate, event, and tour operator bookings.
The platform integrates with existing Property Management Systems (PMS), Central Reservation Systems (CRS), and email platforms such as Gmail and Outlook. Integrations can be configured according to the property's existing systems and operational requirements.
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Technical specifications
Lobby’s onboarding process begins with an initial consultation to understand the property's booking workflows, operational requirements, and existing technology systems. Our team then configures the platform, establishes the necessary PMS, CRS, and email integrations, and customises automation workflows to match the business's needs. Following setup, we conduct testing, provide team training, and support the transition to live operations, ensuring a smooth implementation and helping teams maximise automation, efficiency, and booking management capabilities.
Lobby is designed to scale alongside hospitality businesses, supporting independent properties, multi-property hotel groups, management companies, and central reservation teams. Its flexible AI-powered architecture adapts to increasing booking volumes, multiple properties, complex reservation workflows, and diverse operational requirements without requiring additional administrative headcount. The platform connects with existing PMS, CRS, and communication systems, enabling businesses to expand automation across their operations while maintaining configurable human oversight or full automation.
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