Product Amadeus Agency360
Amadeus Agency360
Vendor verifiedAI Powered
Agency360® Gain insight into which agencies are booking your market, property, and competition and track corporate performance.
ExploreTECH
By Amadeus
Vendor verifiedOverview
Description
Agency360®
Understand who drives your bookings — and act on it
Increase bookings and improve agency relationships with comprehensive insights across multiple booking channels, as well as corporate performance intelligence.
Agency360® helps hotel commercial teams understand who is booking their property, how agencies and corporate accounts perform, and where to focus their sales and marketing efforts. By combining on-the-books and historical data, it provides a clear view of booking activity across your property and your competitive set.
Designed for hotels and hotel groups looking to strengthen agency and corporate performance, Agency360® brings together data across all three major GDSs, along with additional booking sources, to deliver a comprehensive view of agency-driven demand.
With intuitive dashboards and visualization tools, teams can quickly access insights to support day-to-day decisions, prospecting activities, and RFP strategies—without adding complexity to their existing workflows.
What you can do with Agency360®
- Understand agency and corporate performance
- See which agencies and accounts are booking your property and how they perform over time.
- Track your key accounts
- Monitor top agencies and corporate clients to support stronger relationships and identify new opportunities.
- Analyze performance across your competitive set
- Understand booking patterns and how accounts behave across your competitive set.
- Access comprehensive booking data
- Leverage data from all three major GDSs, along with additional sources including Brand.com, Direct, OTA, CRS, and short-term rental markets.
- Identify opportunities faster
- Use dashboards and visualization tools to quickly extract insights and support sales, marketing, and RFP strategies.
- Generative AI powered insights
- Agency360 has built in Amadeus Advisor chat (powered by Generative AI), which provides instant answers to your questions, analyzes trends, and simplifies complex data - all in real-time.
Details
Infrastructure detailsCloud, Open API, Multi-Property
Support languagesEN
CategoryBusiness intelligence
SubcategoryMarket Intelligence Tools
IndustryHospitality
This solution is suitable for:Enterprise hotel chains
Screenshots, videos and other resources
Product features
Newly added product features (Within the last 3 months)
Dashboards, Analytics and Reporting
AI-driven recommendations
Competitor Benchmarking
Competitor Market Segment Mix Reporting
Data Intelligence And Analysis
Flight Search Data
Local Event Monitoring And Database
AI Powered
Dashboards, Analytics and Reporting
Performance Reporting
AI Powered
AI-driven recommendationsNewly added
Competitor Benchmarking
Competitor Strategy Monitoring
Rate Type Comparisons
Competitor Market Segment Mix ReportingNewly added
Data Intelligence And Analysis
48 months Historical Data Analysis
Demand Calendar For Next 365 Days
Demand Heatmap
Flight Search DataNewly added
Future Market Demand Data
AI Powered
Historical Trend Analysis
AI Powered
Hotel Search Data
Local Event Monitoring And DatabaseNewly added
AI Powered
Market Demand Pulse
Revenue Analysis
Segmented data with Different Time Periods
Integration, Connectivity And APIs BI
Optimization BI
Excel Export
Market On-The-Books (OTB) Data (if supported)
Multi-Currency Support
Multi-Property Management
Notifications
On the Books (OTB) Comparisons
Real Time Data Collection
Smart Compset
Rate Monitoring and Parity BI
General Market Intelligence
Business Intelligence
Support Level
Office Hours Online Support
24/7 Online Support
Integrations
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AI Powered
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PI modules
Partially verifiedTechnical specifications
Specifications
Configurations
The technology supplier has to do the set up from the back end, and training for the client is part of the pricing.
Scalability
Amadeus and Agency360® are built with enterprise-grade scalability to support the evolving needs of both independent hotels and global chains. Our cloud-based infrastructure processes large volumes of travel data, including insights from over 450 million bookings, 65,000 hotels, and 35,000+ properties worldwide to see short-term rental trends.
With coverage across more than 20,000 travel agencies and OTAs, 4,500 airports, and 900+ airlines, Agency360® brings together a broad view of travel activity across multiple sources, including all three major GDSs.
This robust architecture ensures consistent performance and timely data delivery, enabling hospitality businesses of all sizes to access comprehensive insights and support their operations across multiple regions and market segments.
Fee structure
Per room per month with implementation fee
Pricing:
Based on number of rooms and average daily rate
Buyers
FAQs
FAQs
What is Agency360® and how does it work?
How can hotels increase agency and corporate bookings?
What data sources are used to analyze agency bookings?
How can hotels track corporate account performance?
How does on-the-books data help with hotel planning?
How can hotels use data to support RFP and sales strategies?
How is AI used in Agency360®?
What is Advisor Chat in Agency360® and how does it work?