Abra

Abra is an AI-powered guest profile and hospitality experience platform that transforms scattered guest data into unified, actionable insights to fuel personalized service at every touchpoint, helping luxury and high-end hotels anticipate needs, exceed expectations and increase repeat stays and revenue. Its real-time guest intelligence empowers staff with on-the-go access to preferences and behaviors, enabling tailored interactions that elevate guest delight and loyalty. Abra is ideal for luxury hotels, resort properties, boutique groups and upscale chains focused on driving personalized experiences and direct revenue growth. To implement the technology, Abra can integrate with existing property management systems (PMS), CRM and other guest data sources to centralize profiles and streamline workflows, though it also delivers value by aggregating data from disparate systems without heavy IT demands. The platform’s intuitive design supports fast deployment and broad team adoption.