The 6th annual ROC ME Commercial Strategy Conference took place at Conrad Dubai on November 28th and 29th, 2023. This gathering united visionary hospitality leaders, industry innovators, and technology enthusiasts. Among the sponsors and active participants, ExploreTECH stood out, taking center stage to facilitate insightful discussions and share real-time updates on social media throughout the event.<o:p></o:p><o:p>&nbsp;</o:p><h2>Setting the Stage</h2>The conference commenced with a warm welcome from Mona Faraj, Managing Director at HSMAI Middle East, and Bob Gilbert, President &amp; CEO of HSMAI. ExploreTECH played a pivotal role in framing the narrative for two days of immersive learning, networking, and exploration.<o:p></o:p><o:p>&nbsp;</o:p><h2>Key Highlights: Day 1</h2>Day 1 set the stage for a dynamic exploration of key trends, innovative strategies, and insightful discussions within the hospitality industry.<o:p></o:p><o:p>&nbsp;</o:p><h2>Enhancing Direct Digital Performance</h2>Francis Louis Passerini, Managing Director, Middle East, Africa at&nbsp;<a href="mailto:https://www.exploretech.io/en/vendor/d-edge-technology-and-marketing-for-hotels" style="font-size: 11pt; font-family: Calibri, sans-serif; color: rgb(149, 79, 114); text-decoration: underline;">D-EDGE</a>, delivered a keynote address focusing on strategies to enhance direct digital performance, covering aspects such as Digital Media, Campaign Management, and Website Experience. &nbsp; <h2>Enduring Trends in F&amp;B</h2>Tarandeep Singh moderated a chat on enduring trends in F&amp;B, joined by industry experts Marvin Alballi, Joseph Chalfoun, and Puneet Mahindroo, providing insights into optimizing F&amp;B operations and exploring innovative commercial tools.<o:p></o:p><o:p>&nbsp;</o:p><h2>Roundtables</h2>Michael D.P. Marchand, Regional Director of Sales, EMEA at&nbsp;<a href="mailto:https://www.exploretech.io/en/vendor/cendyn" style="color: rgb(149, 79, 114); text-decoration: underline;">Cendyn</a>, led a roundtable on converting clicks into profitable revenue, exploring how hotel groups leverage B2B leisure platforms to connect with new markets while maintaining control over distribution and parity compliance.<o:p></o:p><o:p>&nbsp;</o:p>Participants also enjoyed an insightful session led by Michael McCartan, Area Vice President at&nbsp;<a href="mailto:https://www.exploretech.io/en/vendor/ideas---a-sas-company" style="color: rgb(149, 79, 114); text-decoration: underline;">IDeaS,</a>&nbsp;on the importance of a purposeful RMS in the evolving hospitality landscape, gaining firsthand insights into leveraging cutting-edge technology for a competitive advantage and driving revenue growth.<o:p></o:p><o:p>&nbsp;</o:p><h2>Future-Forward Hospitality Panel</h2>ExploreTECH’s Co-Founder and COO, Ralph Melis, led the Future-Forward Hospitality Panel, featuring industry luminaries such as Patrick Antaki, COO of CMH, Alexander Edstrom, CEO of Atomize, Paolo Federico, Senior Vice President of revenue Management &amp; Distribution at Jumeirah Group / Jumeirah Hotels &amp; Resorts, and Kevin King COO of Shiji Group. The panel provided real-time insights into the MEA Tech Landscape, discussing integrated tech stacks, hospitality automation, and technology's transformative power.<o:p></o:p><o:p>&nbsp;</o:p><h2>Navigating Tomorrow: Day 2</h2>Day 2 showcased a diverse range of engaging sessions, offering insights and discussions on the evolving landscape of the hospitality industry.<o:p></o:p><o:p>&nbsp;</o:p><h2>AI Revolutionizing the Guest Experience</h2>The day began with a panel discussion led by Judith Cartwright, featuring industry experts such as Colin Fitzpatrick, Stewart Miller, Ujjwal Suri, and Selin Atayeva, a Swiss International School Dubai student. The panel explored how AI is revolutionizing the guest experience and the broader hospitality industry, emphasizing the importance of balancing technological innovation with the human touch.<o:p></o:p><o:p>&nbsp;</o:p><h2>Leadership Hub</h2>In the Leadership Hub tradition, Joy Ghosh of&nbsp;<a href="mailto:https://www.exploretech.io/en/vendor/amadeus" style="color: rgb(149, 79, 114); text-decoration: underline;">Amadeus</a>&nbsp;led a session titled "Looking over the other side!" offering insights into consumer buying behaviors, airline demand trends, key events' impact, and an analysis of key data points. The session provided a comprehensive view of the industry landscape for 2023 and a preview of expectations for the first quarter of the next year.<o:p></o:p><o:p>&nbsp;</o:p><h2>Fireside Chats</h2>Marieke Siefers, VP, Revenue Management at Jumeirah Group, engaged in a fireside chat with David Thomson, Senior Vice President Branding &amp; Business Development at TFG Hotel Management, challenging the status quo in revenue management. The conversation explored common traits that drive success, the pandemic's impact on risk-taking, future hospitality trends, time allocation, and owner/asset management engagements.<o:p></o:p><o:p>&nbsp;</o:p><h2>Roundtable Discussions</h2><o:p>&nbsp;</o:p><h2>Total Asset Optimization, Opportunities in a Dynamic and Challenging Landscape</h2>Alessio Di Gaetano, CRO &amp; Co-Founder of&nbsp;<a href="mailto:https://www.exploretech.io/en/product/dynameat-dynameat" style="color: rgb(149, 79, 114); text-decoration: underline;">DynamEat</a>, led a roundtable discussion on "Total Asset Optimization, Opportunities in a Dynamic and Challenging Landscape," urging hoteliers to embrace a culture of total asset optimization powered by cutting-edge technology.<o:p></o:p><o:p>&nbsp;</o:p><h2>Tech-Focused Roundtable</h2>Ralph Melis further asserted ExploreTECH's influence in a tech-focused roundtable. This session explored the nuances of enhancing guest experiences through technology. Varied digital engagement preferences were discussed, emphasizing the need for comprehensive journeys.<o:p></o:p><o:p>&nbsp;</o:p><h2>Additional Insights</h2>Additional sessions featuring Alexander Edström, CEO of&nbsp;<a href="mailto:https://www.exploretech.io/en/vendor/atomize" style="color: rgb(149, 79, 114); text-decoration: underline;">Atomize</a>, Faisal Memon, CEO of&nbsp;<a href="mailto:https://www.exploretech.io/en/vendor/illusions-online" style="color: rgb(149, 79, 114); text-decoration: underline;">iOL,</a>&nbsp;Carlo Alvarez Spagnolo, Regional Sales Manager EMEA at&nbsp;<a href="mailto:https://www.exploretech.io/en/news/from-ota-insight-to-lighthouse-lighting-the-way-for-a-brighter-future-in-the-travel-hospitality-sector" style="color: rgb(149, 79, 114); text-decoration: underline;">Lighthouse</a>, and Jens Munch, CEO of&nbsp;<a href="mailto:https://www.exploretech.io/en/vendor/pace-revenue" style="color: rgb(149, 79, 114); text-decoration: underline;">FLYR For Hospitality</a>, provided insights into modern Revenue Management Software, hotel payments, selecting optimal comp-sets, and navigating disparate data, respectively.<o:p></o:p><o:p>&nbsp;</o:p><h2>ROC Star Awards</h2>Furthermore, the ROC Star competition winners were celebrated for their dedication to excellence in the industry.<o:p></o:p> <h2>ROC Star Winners</h2>1st&nbsp;Place: Linda Mwaffak, Commercial Director at Hilton Worldwide<o:p></o:p>2nd&nbsp;Place: Abhay Bishnoi, Director of Sales at Jumeirah Hotels &amp; Resorts Marsa Al Arab<o:p></o:p>3rd&nbsp;Place: Laurence Desirée Klett, Director of Marketing Communications and Sustainability at Anantara Hotels, Resorts and Spas Hotels<o:p></o:p><o:p>&nbsp;</o:p><h2>Closing Remarks and Beyond</h2>As Jeff Strachan, Business Development Director at DET - Dubai College of Tourism, delivered the final notes, the ROC ME 2023 conference concluded not just as an event but as a catalyst for transformation. The theme of Connect. Evolve. Lead echoed throughout, challenging industry professionals to turn aspirations into achievements.<o:p></o:p><o:p>&nbsp;</o:p>In summary, ExploreTECH's active involvement in ROC ME 2023 underscored its commitment to shaping the future of hospitality through insightful discussions, thought leadership, and a focus on the transformative power of technology. The event left attendees equipped with a concrete "to-do list" and a renewed vision for navigating the dynamic landscape of the hospitality industry.<o:p></o:p>

Exploring the Future of Hospitality: ROC ME 2023 Recap

<p class="MsoNormal" style="margin: 0cm; font-size: medium; font-family: Calibri, sans-serif; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; text-decoration: none; text-align: justify; line-height: 18.4px;">ExploreTECH, the pioneering digital marketplace exclusively catering to the Middle East and Africa's travel and hospitality industries, proudly announces its selection as a finalist in two esteemed categories at the Entrepreneur Tech Innovation Awards 2023.&nbsp;<o:p></o:p><p class="MsoNormal" style="margin: 0cm; font-size: medium; font-family: Calibri, sans-serif; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; text-decoration: none; text-align: justify; line-height: 18.4px;"><o:p>&nbsp;</o:p><p class="MsoNormal" style="margin: 0cm; font-size: medium; font-family: Calibri, sans-serif; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; text-decoration: none; text-align: justify; line-height: 18.4px;">The highly anticipated awards ceremony, organized by Entrepreneur Middle East, unfolded on October 3, 2023, at the luxurious Sofitel the Palm, Dubai.<o:p></o:p><p class="MsoNormal" style="margin: 0cm; font-size: medium; font-family: Calibri, sans-serif; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; text-decoration: none; text-align: justify; line-height: 18.4px;"><o:p>&nbsp;</o:p><p class="MsoNormal" style="margin: 0cm; font-size: medium; font-family: Calibri, sans-serif; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; text-decoration: none; text-align: justify; line-height: 18.4px;">Distinguished as the first digital marketplace of its kind in the Middle East and Africa, ExploreTECH offers a comprehensive suite of technology solutions sourced from the largest database of global travel and hospitality software providers. This unique positioning propelled ExploreTECH to be recognized in two standout categories:<o:p></o:p><p class="MsoNormal" style="margin: 0cm; font-size: medium; font-family: Calibri, sans-serif; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; text-decoration: none; text-align: justify; line-height: 18.4px;"><o:p>&nbsp;</o:p>1.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Best Traveltech Platform:&nbsp;ExploreTECH's innovative digital marketplace has redefined the travel technology landscape, offering unparalleled solutions that elevate the travel experience for users across the region.<o:p></o:p><p class="MsoNormal" style="margin: 0cm; font-size: medium; font-family: Calibri, sans-serif; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; text-decoration: none; text-align: justify; line-height: 18.4px;"><o:p>&nbsp;</o:p>2.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Best Hospitality Solution:&nbsp;ExploreTECH's commitment to transforming the hospitality sector through its expansive digital marketplace is reflected in this nomination, spotlighting the company's pivotal role in advancing technology within the hospitality industry.<o:p></o:p><p class="MsoNormal" style="margin: 0cm; font-size: medium; font-family: Calibri, sans-serif; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; text-decoration: none; text-align: justify; line-height: 18.4px;"><o:p>&nbsp;</o:p><p class="MsoNormal" style="margin: 0cm; font-size: medium; font-family: Calibri, sans-serif; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; text-decoration: none; text-align: justify; line-height: 18.4px;">The invitation-only Entrepreneur Tech Innovation Awards event, hosted at Sofitel the Palm, Dubai, served as a gathering of industry luminaries to celebrate outstanding achievements shaping the future of technology in the MENA region.<o:p></o:p><p class="MsoNormal" style="margin: 0cm; font-size: medium; font-family: Calibri, sans-serif; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; text-decoration: none; text-align: justify; line-height: 18.4px;"><o:p>&nbsp;</o:p><p class="MsoNormal" style="margin: 0cm; font-size: medium; font-family: Calibri, sans-serif; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; text-decoration: none; text-align: justify; line-height: 18.4px;">ExploreTECH co-founder and COO, Ralph Melis expressed gratitude and excitement about the nominations, stating, "Being shortlisted in these prestigious categories underscores ExploreTECH's commitment to driving innovation in the digital marketplace for travel and hospitality.<o:p></o:p><p class="MsoNormal" style="margin: 0cm; font-size: medium; font-family: Calibri, sans-serif; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; text-decoration: none; text-align: justify; line-height: 18.4px;"><o:p>&nbsp;</o:p><style class="WebKit-mso-list-quirks-style">

</style>This acknowledgment not only reflects ExploreTECH's dedication to pushing the boundaries of innovation but also emphasizes its role as a key player in reshaping the landscape of the dynamic tech industry in the Middle East and Africa.<o:p></o:p>

ExploreTECH Celebrates Dual Nomination at Entrepreneur Tech Innovation Awards 2023

The Gulf and Indian Ocean Hotel investor's summit will take place on 27 February 2023 in Dubai, attracting hundreds of investors and industry professionals from around the world. The summit, focused on the latest trends and innovations in the hospitality sector, will feature several high-profile speakers presenting on topics ranging from technology to customer experience.<o:p></o:p> One of the most highly anticipated sessions will be "New Tech on the Block – which would you back?" moderated by Antoine Medawar, Co-Founder of ExploreTECH. This session will bring together Nils Scheers, Chief Operating Officer of Thynk.cloud, Javier Espinosa, CEO &amp; Co-Founder of DynamEat, Oriol Plana Masiques, Founder &amp; CEO of Mr. Alfred, Georgia Aubrey, Co-Founder &amp; Partnerships Director of Love to Visit and Alice Aubrey, Co-founder &amp; Content Director of Love to Visit.<o:p></o:p>&nbsp;Nils Scheers will kick off the session by discussing the latest advances in cloud technology and how they will revolutionize the hospitality industry. He will highlight the importance of utilizing technology to streamline operations and enhance the guest experience.<o:p></o:p>&nbsp;Javier Espinosa will follow with a presentation on how DynamEat will change how people dine and demonstrate how it provides guests with an interactive and personalized dining experience, from ordering to payment.<o:p></o:p>&nbsp;Oriol Plana Masiques will deliver a presentation about the future of smart hotels and how technology will transform the traditional hospitality model. He is expected to share his vision for a seamless guest experience enabled by smart devices and advanced artificial intelligence.<o:p></o:p>&nbsp;Georgia Aubrey will discuss the importance of personalization in the hospitality industry and share how her company will leverage technology to provide guests with tailored recommendations and experiences based on their interests and preferences.<o:p></o:p>&nbsp;Alice Aubrey will round out the session with a presentation on the role of content in the hospitality industry. She will discuss how content is used to enhance the guest experience, from attracting new guests to providing valuable information and recommendations.<o:p></o:p>&nbsp;&nbsp;The Gulf and Indian Ocean Hotel investor's summit will be a valuable platform for industry professionals to share their knowledge and ideas and learn about the latest trends and innovations in the hospitality sector.<o:p></o:p>

New Tech on the Block – which would you back?

Since its inception in February 2022, ExploreTECH has experienced exponential growth due to many early adopters, substantial investment, and a successful activation and launch of the platform.&nbsp;On the heels of this early success, the company has embarked on a drive to scale up operations by recruiting new key team members to support in improving the platform offerings and reach to serve the MEA hospitality and travel sector better and secure its position as the leading marketplace for digital transformation within the industry.&nbsp;<blockquote>ExploreTECH Co-Founder Antoine Medawar says,&nbsp;"As far as the team is concerned, we have amassed a group of talented individuals who are all authorities in their respective domains and who share our commitment to driving digital transformation throughout the MEA hospitality and travel industry."</blockquote>&nbsp;Furthermore, ExploreTECH is ramping up its efforts to enhance platform functionality and expand service offerings.&nbsp;<blockquote>"I truly believe that our current success is indicative of the industry's confidence in the future success of our venture. For this reason, we are accelerating our efforts and improving our offering to achieve a wider reach and ultimately better serve the greater hospitality and travel industry," says ExploreTECH Co-founder and Managing Partner Ralph Melis.</blockquote>&nbsp;Some landmark improvements to the ExploreTECH platform will see the addition of many more tech solutions, innovative products, and improved user experience and functionality.&nbsp;&nbsp;Furthermore, the company has established a dedicated Content and Vendor Support team to expand and enhance platform content and cover more areas of the industry.&nbsp;&nbsp; &nbsp;ExploreTECH is also revising its vendor subscription packages to feature many more tech solutions and provide users with a more comprehensive and worthwhile experience.&nbsp;&nbsp;All hospitality and travel professionals can register for free on the platform to reap the many benefits of the premier online marketplace, engage with a vast market of industry professionals and strategists, and advance their hospitality and travel businesses through technological innovations and solutions. &nbsp;<h3>About ExploreTech</h3>&nbsp;With a commitment to driving digital transformation throughout the MEA's hospitality and travel sector, ExploreTECH presents a user-friendly, bilingual digital marketplace that connects industry professionals and decision-makers with leading technology and solutions providers to learn more about the latest innovative solutions, develop advanced digital strategies and procure suitable technology to propel their businesses into the future.&nbsp;Since its inception in February 2022, ExploreTECH has experienced rapid growth and significant success, securing its position as the leading marketplace where hospitality, travel, and technology meet to discover limitless opportunities in an uncharted market.&nbsp;Visit <a href="ExploreTECH.io">ExploreTECH.io</a> for further information. &nbsp;

ExploreTECH Announces New Direction in Operations & Service Offerings as a Result of Rapid Short-Term Growth

In a bid to accelerate recovery within the Middle East and Africa (MEA) Hospitality and Travel Industries, ExploreTECH Digital Marketplace is excited to announce the launch of its new and improved platform. With a mission to enable hoteliers and travel professionals to discover technology solutions on a comprehensive, unified database and conduct instant side-by-side product assessments via its native Comparison Tool, ExploreTECH 2.0 is the next phase of the company’s growth journey. The improved platform will continue to connect industry professionals with global technology providers through an updated user interface and enriched user experience.&nbsp;As part of the upgrade, the second generation of ExploreTECH Digital Marketplace boasts an increased technology solutions database, coupled with AI-powered technology recommendations. Additionally, the platform includes improved vendor and product profile listings with enhanced business support and marketing tools, which are accessible to all hospitality and travel industry professionals across the region.&nbsp;<blockquote>“Since our inception in February 2022, we have made a tremendous effort to learn how individuals use, interact with and benefit from our platform. As a result, we embarked on multiple initiatives and developments to enhance our user interface and customer experience. Our continued enhancements ensure a comprehensive platform where industry professionals can discover technology solutions and providers to reach and engage with potential clients.” Says ExploreTECH Co-Founder and CEO,&nbsp;Mona Faraj.</blockquote>&nbsp;Aimed at attracting a robust and engaging buyer user base, upon launch, the updated marketplace will feature:&nbsp;&nbsp;<h2>For Industry Professionals</h2>&nbsp;Upon signing into the new platform, industry professionals can expect a brand new design and the following enhanced features, providing a streamlined user experience:&nbsp;<ol><li>Enriched user browsing experience with tech-solution recommendations powered by Machine Learning</li><li>The simple user registration process</li><li>Native Product Comparison Tool</li><li>A comprehensive database of Hospitality &amp; Travel Tech Solutions with over 600+ solutions</li></ol> &nbsp;<h2>For Technology Providers</h2>&nbsp;Technology providers will also benefit from numerous new functionalities, including the following:&nbsp;<ol><li>Engaging and unified display of profiles and product descriptions - enabling clear communication with the target audience</li><li>Enhanced Platform Search Engine, providing better exposure for subscribed Tech Providers</li><li>Complete Arabic Localisation Service, facilitating communication with a broader audience</li></ol> &nbsp;<blockquote>“With a drive to advance the MEA hospitality and travel industry through technology adoption and&nbsp;a commitment to providing a valuable customer experience, we will continuously strive to make advancements to the ExploreTECH Digital Marketplace based on the unique needs of our users. Our journey has just started and what we are launching now is the beginning of the future developments that will follow,” concludes Faraj.</blockquote> &nbsp;<h2>About ExploreTech</h2> &nbsp;Launched in February 2022, ExploreTECH is the first digital marketplace dedicated to the Middle East and Africa’s Hospitality and Travel Industries, where professionals can discover, compare, and source solutions from a comprehensive database of technology solutions on a unified, impartial, and user-friendly platform, and providers can increase their reach, boost audience engagement and improve lead generation from within the region.Boasting 300+ technology providers and 600+ solutions, users can utilize the platform’s native product Comparison Tool to assess solutions side-by-side in a unified format and reach out to providers directly from the platform. &nbsp;With a commitment to providing a superior customer experience, ExploreTECH is continuously upgrading the marketplace with new tools and improvements in the pipeline for 2023 and beyond.Visit <a href="exploretech.io">ExploreTECH.io</a> for further information. &nbsp;

ExploreTECH 2.0 Empowers the MEA Hospitality & Travel Industry by Facilitating Connectivity with Tech Providers

Recent research by&nbsp;<a href="https://www.gartner.com/en/newsroom/press-releases/2020-09-15-gartner-says-80--of-b2b-sales-interactions-between-su">Gartner</a> states over the next five years, an exponential rise in digital interactions between buyers and suppliers will break traditional sales models. The Gartner Future of Sales research further shows that by 2025, 80% of B2B sales interactions between suppliers and buyers will occur on digital channels. Riding on this trend, ExploreTECH has now introduced a revolutionary solution with its comprehensive vendor/product comparison tool for users. The new functionality will assist hospitality &amp; travel buyers in making informed business decisions based on their requirements while offering vendors with the perfect platform to showcase their products and technology.&nbsp; &nbsp;This latest feature helps buyers from the travel and hospitality industry save time and money by offering an in-depth breakdown of key features &amp; functionalities per products of different providers all on one unified platform. On the other hand, technology providers are presented with a unique opportunity to showcase their key products and features, reaching out to a wide range of buyers, all with different objectives and budgets.&nbsp; By connecting with the right vendors, buyers can navigate challenges and create long-term strategies, the platform also allows subscribers to request demos and buy products directly from vendors. &nbsp;<blockquote>&nbsp;“Being part of the industry, we understand the constant challenges, especially in the new normal environment. Our comparison tool is disruptive as it is truly a unified source of information of multiple vendors.&nbsp; ExploreTECH offers the opportunity for hospitality and travel professionals to expand their network beyond local sources, as well as discover the newest technologies that can enhance their business strategies.” says Ralph Melis, Co-founder of ExploreTECH</blockquote> &nbsp;The one-of-a-kind digital marketplace assists vendors in boosting their audience engagement and lead generation through cost-effective subscription modules.&nbsp; ExploreTECH’s objective is to connect these vendors with hospitality and travel businesses of all sizes and budgets and consulting firms, investors, and other service providers that support hospitality and tourism. &nbsp;<blockquote>“We want to give the industry the flexibility to find the right commercial software for their business. Today’s customers know what they want but might not know who to connect with, and ExploreTECH wants to serve as the platform that provides them with the perfect solution. We cannot ignore the fact that technology is what drives businesses today,” adds Melis.&nbsp;</blockquote> &nbsp;ExploreTECH works as a unified source for multiple vendors changing industry standards with its highly beneficial and unique features. The user-friendly format allows businesses to take maximum advantage with the easiest assimilation possible. The objective is simple – it is all about creating a new type of marketplace that brings together multiple players, small and large, on one platform.&nbsp;For more information, please visit:&nbsp;<a href="http://www.exploretech.io/">exploretech.io</a> &nbsp;About ExploreTech&nbsp;ExploreTECH is a technology marketplace for the MEA's hospitality and travel industry. A platform that provides a channel for hospitality and travel technology suppliers to gain new audience engagement and generate leads. For hospitality and travel industry professionals, ExploreTECH serves as a central resource for information on technology solutions, as well as consulting services delivered by subject matter experts on how to advance and grow their businesses.&nbsp;ExploreTECH is also the only one of its kind that uses both English and Arabic, founded by Antoine Medawar, Mona Faraj, and Ralph Melis.ExploreTECH is committed to driving forward the digital transformation of the entire MEA&nbsp;hospitality and travel industry&nbsp;with a user-friendly platform that allows users and service providers to work together to develop digital strategies,&nbsp;positioning the platform as the leading Blue Ocean marketplace of the future. &nbsp;

ExploreTECH’s Product Comparison Tool Set To Transform The Hospitality And Travel Industry

A digital marketplace for MEA hospitality &amp; travel tech providers, ExploreTECH aims to boost audience engagement and lead generation. The platform aims to provide industry professionals with one place to compare tech products and services and receive advice on subject matter from industry experts to help improve their businesses. A first-of-its-kind platform continues to drive the future of the hospitality and travel industry, increasing its network of vendors across the Middle East and Africa.&nbsp;ExploreTECH plans on connecting the entire hospitality and travel trade ecosystem to technology vendors and providing all services required by customers at a rapid pace using its current capabilities.&nbsp;As the platform serves as a unified source of information for multiple vendors, buyers can access the latest tech solutions that complement or further develop their strategic goals. Buyers can also access verified user reviews and conduct a comprehensive vendor comparison for informed decision-making. Moreover, Buyers receive the latest content and information in one convenient location. ExploreTECH also provides buyers access to a global network with established vendor relationships that can deliver turnkey implementation and on-demand project support based on their requirements.&nbsp;In addition to increasing visibility and expanding their market share, vendors on the platform have the opportunity to improve customer engagement and enhance their customer experience.&nbsp;The subscriptions are divided into four tiers so that every tech provider can find a subscription that meets their needs, whatever their current market penetration level. Subscribers are provided with several core benefits, including improving vendor-customer engagement, providing a product comparison tool, and allowing users to request product demos.&nbsp;Vendor subscribers have the ability to host product training for qualified buyers, capture user reviews, spread awareness with social media content, and receive localization services of content for those who do not have Arabic versions of their product content.&nbsp;<blockquote>Ralph Melis, Managing Partner of ExploreTECH, said: “Our platform can accommodate thousands of vendors and buyers, allowing us to meet customer demands quickly.”</blockquote><blockquote>"We are always looking to offer our platform users the most relevant solutions in the market. Early adopters have responded positively to this innovative and convenient platform as more and more brands are being onboarded" added Mr. Melis.&nbsp;</blockquote><blockquote>“We are creating a new type of marketplace where multiple players, large and small, work together. Our mission is to develop a more modern era of digital transformation by educating buyers and sellers about the benefits a unified platform can offer to both parties” adds Antoine Medawar, co-founder of ExploreTECH.</blockquote> &nbsp;The marketplace, available in Arabic and English, aims to usher in a new digital transformation era by bringing value to a sector looking for a higher return on investment through digital services.For more information, please visit:&nbsp;<a href="https://eu1.hubs.ly/y0npZQ0">exploretech.io/</a>&nbsp; &nbsp;About ExploreTech&nbsp;ExploreTECH is a technology marketplace for the MEA's hospitality and travel industry. A platform that provides a channel for hospitality and travel technology suppliers to gain new audience engagement and generate leads. For hospitality and travel industry professionals, ExploreTECH serves as a central resource for information on technology solutions, as well as consulting services delivered by subject matter experts on how to advance and grow their businesses.&nbsp;ExploreTECH is also the only one of its kind that uses both English and Arabic, founded by Antoine Medawar, Mona Faraj, and Ralph Melis.ExploreTECH is committed to driving forward the digital transformation of the entire MEA&nbsp;hospitality and travel industry&nbsp;with a user-friendly platform that allows users and service providers to work together to develop digital strategies,&nbsp;positioning the platform as the leading Blue Ocean marketplace of the future. &nbsp;

ExploreTECH - An Innovative Platform That Provides Numerous Benefits for the Hospitality and Travel Industry

UAE-based ExploreTECH is a marketplace&nbsp;designed to connect hospitality and travel professionals together with technology providers in the Middle East and Africa, the platform allows professionals to get guidance from subject matter experts on managing problems and developing long-term strategies to improve business procedures and profitability.&nbsp;Businesses that took advantage of the prelaunch subscription have praised the platform for its ease of use, unified interface, and the opportunity the platform provides to extend their reach and connect more effectively with their target audiences. Among the company's early adopters are&nbsp;<a href="https://amadeus.com/en">Amadeus</a>,&nbsp;<a href="https://www.cendyn.com/">Cendyn</a>,&nbsp;<a href="https://www.dailypoint.com/">Daily Point CRM</a>,&nbsp;<a href="https://www.d-edge.com/">D-EDGE</a>,&nbsp;<a href="https://www.derbysoft.com/">DerbySoft</a>,&nbsp;<a href="https://www.hotelbenchmarking.com/">Hotel Benchmark</a>,&nbsp;<a href="https://www.duettocloud.com/?utm_source=Google&amp;utm_medium=CPC&amp;utm_campaign=brand-emea-english&amp;utm_content=Brand&amp;campaignid=13450346327&amp;adgroupid=125058779244&amp;adid=526749964304&amp;utm_term=duetto&amp;utm_campaign=Duetto+-+Brand+-+EMEA+(English+countries)&amp;">Duetto</a>,&nbsp;<a href="https://www.hotelogix.com/">Hotelogix</a>,&nbsp;<a href="https://ideas.com/">IDeaS</a>,&nbsp;<a href="https://www.jamesandrita.com/en/index.html">James &amp; Rita</a>,&nbsp;<a href="https://www.otainsight.com/all-products-demo-google?utm_term=ota%20insight&amp;utm_campaign=Brand+%7C+New+Visitors+%7C+EMEA+%7C+Exact&amp;utm_source=adwords&amp;utm_medium=cpc&amp;hsa_tgt=kwd-381417785481&amp;hsa_grp=131331120136&amp;hsa_src=g&amp;hsa_net=adwords&amp;hsa_mt=e&amp;hs">OTA Insight</a>,&nbsp;<a href="https://www.prologicfirst.com/">Prologic First</a> and&nbsp;<a href="https://www.thynk.cloud/">Thynk.Cloud</a>.&nbsp; &nbsp;Subscriptions are divided into three tiers: Basic, Enhanced, and Premium, to meet the needs of every tech provider, regardless of their current market penetration level. All ExploreTECH subscribers will enjoy the fundamental perks, as well as tier-specific benefits. &nbsp;Improve and enhance vendor-customer engagement, Product comparison tool, Product demo requests, and user-generated reviews are some of the core benefits provided to all subscribers. &nbsp;The marketplace, available in Arabic and English, will usher in a new digital transformation era by bringing value to a sector looking for a higher return on investment on current digital services. &nbsp;For more information, please visit: <a href="http://www.exploretech.io/">exploretech.io</a> &nbsp;About ExploreTech&nbsp;ExploreTECH is a technology marketplace for the MEA's hospitality and travel industry. A platform that provides a channel for hospitality and travel technology suppliers to gain new audience engagement and generate leads. For hospitality and travel industry professionals, ExploreTECH serves as a central resource for information on technology solutions, as well as consulting services delivered by subject matter experts on how to advance and grow their businesses.&nbsp;ExploringTECH is also the only one of its kind that uses both English and Arabic, founded by Antoine Medawar, Mona Faraj, and Ralph Melis.ExploreTECH is committed to driving forward the digital transformation of the entire MEA&nbsp;hospitality and travel industry&nbsp;with a user-friendly platform that allows users and service providers to work together to develop digital strategies,&nbsp;positioning the platform as the leading Blue Ocean marketplace of the future. &nbsp;

ExploreTECH - A Ground-Breaking Travel & Hospitality Technology Platform Debuts across the MEA

UAE-based ExploreTECH is set to launch on the 2nd of February 2022 to connect hospitality and travel professionals and tech providers from the Middle East and Africa. The platform allows technology providers to showcase their products and services to hospitality professionals looking for a go-to source to find and compare tech solutions.&nbsp;&nbsp;&nbsp;A feature of this marketplace also enables professionals&nbsp;to gain subject matter expert advice on navigating challenges and creating long-term strategies to facilitate improvements in business processes and profitability.&nbsp;The first-of-its-kind marketplace offers three different subscription modules for commercial technology providers, making it accessible to businesses of all sizes and budgets. Launching in Arabic and English, the marketplace will bring value to an industry looking for a greater return on investment in current digital offerings.&nbsp;<blockquote>Ralph Melis, Co-founder of ExploreTECH said: “Our goal is to drive a new era of digital transformation across the industry by positioning our platform as the go-to marketplace of the future. By creating such a unified platform, we are enabling a new kind of digital strategy development for users and providers alike.”</blockquote>&nbsp;ExploreTECH taps into a major gap in a sector which is increasingly dependent on effective digital strategies. The user-friendly format allows businesses to gain the maximum benefit from the platform with the easiest assimilation possible.&nbsp;&nbsp;<blockquote>“The feedback we hear is that there is a massive need for a single entity that can act as a medium for accessible and credible tech solutions that can form part of a continuous and consistent strategy for businesses to extend their reach and connect more effectively with their target audiences,” says Antoine Medawar, another co-founder of ExploreTECH.</blockquote>&nbsp;ExploreTECH is creating a new type of marketplace that brings together multiple players, small and large, in one new marketplace ready to transform and lift the industry.&nbsp;For more information, please visit:&nbsp;<a href="http://www.exploretech.io/">exploretech.io</a> &nbsp;About ExploreTechExploreTECH is a technology marketplace for the MEA's hospitality and travel industry. A platform that provides a channel for hospitality and travel technology suppliers to gain new audience engagement and generate leads. For hospitality and travel industry professionals, ExploreTECH serves as a central resource for information on technology solutions, as well as consulting services delivered by subject matter experts on how to advance and grow their businesses.&nbsp;&nbsp;ExploreTECH is committed to driving forward the digital transformation of the entire MEA&nbsp;hospitality and travel industry&nbsp;with a user-friendly platform that allows users and service providers to work together to develop digital strategies,&nbsp;positioning the platform as the leading Blue Ocean marketplace of the future. &nbsp;

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